CoreTrac Newsletter – Volume I, Issue III

1 November, 2008 (07:28) | Newsletter | By: admin

Volume I, Issue III|November 2008 – December 2008

How To Build a Successful Sales Incentive Program… That You Can Bank On!By: Alan Buhler

American companies (financial institutions included) spend about $27 billion dollars a year to motivate and reward the superior performance of their employees. The bulk of those incentive dollars are used to reward outstanding sales performance. Without sales incentives, many selling activities would come to a screeching halt and your employees may begin to reevaluate the value of sending referrals and leads, or working harder to win new accounts! How can you make sure your team is happy and inspired, while keeping cost down and ensuring a return on your investment?

Below are 10 steps to create an incentive program that will motivate your entire team to sell:read more

Selling in Tough TimesBy: Shawn Greene

Given the current steep challenges, let’s begin with some good news: Once you’ve experienced selling in a truly difficult marketplace, you’ll be much more successful in any marketplace.

How do I know? Been there, done that–S&L debacle, crash of ’87, merger-mania–selling within and directly to industries affected by each of those.

Here are some tips for getting through trouble…read more

Grow Market Share with First Responder MarketingBy: Tama Williamson

With so many products and services to sell, and an extremely competitive market environment due to the many competitors on every street corner, community financial institutions understand the value of each account and need to acquire new accounts. There are only so many dollars to go around and you must bring in as many of those dollars as possible and you have to employ proven, creative ways to keep those dollars at your institution. While there are many ways to approach this challenge, there is one way that will always get results…read more

Clients in 2008

Citizens National Bank of Meridian
Thurston First Bank
Liberty Savings Bank
Tompkins Trust Company
The Bank of Castile
The Mahopac National Bank
Stearns Bank
Stearns Bank Upsala
Stearns Bank Holdingford
First American Bank
Great Falls Teachers FCU
Community Trust Bank of Texas
BancoBuena Ventura
American National Bank
Community Bank & Trust
Farmers and Merchants Bank of Central California
Security Bank USA
First Federal Bank
Credit Union of Denver
Bank 182

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