


Together core processing system and CRM solution will create invaluable foundation for community banks
AUSTIN, Texas—November 21, 2005—CoreTrac, Inc., provider of ResourceOne, the
simple and affordable CRM/sales force automation solution for community
financial institutions, today announced that it has signed a preferred vendor
agreement with Cardinal Software, the preferred turnkey solution for data
processing in community banks. Cardinal’s front end applications and ancillary
products provide a complete end to end solution for community banks.
Within the terms of the agreement, Cardinal Software will market CoreTrac’s
ResourceOne as a preferred CRM solution to their customer base. Cardinal
Software is the maker of Cardinal/400™, a browser-based core system providing
the scalability needed to accommodate growth and easy integration with ancillary
systems. Together, these complimentary systems will create a best-of-breed
solution providing the technology for all mission critical systems and the
functionality needed to track all leads and referrals and enhance growth
opportunities.
Jace Day, CEO of Cardinal Software, added, “I am very pleased to include
CoreTrac’s best-of-breed solution with our extensive suite of products.
ResourceOne offers our clients a way to enhance their service culture by
managing leads and recognizing cross-sales opportunities based on customer
demographics ultimately improving their bottom line.”
Dan Martin, President & COO, CoreTrac, stated, “This partnership is very
beneficial for those financial institutions interested in implementing the
latest CRM/sales force automation software for community banks. CoreTrac’s
ResourceOne solution extends the client data from the Cardinal/400 platform to
the desktops of every employee in the bank, bringing maximum potential for
customer service and cross-sales to every interaction with every customer of the
bank.”
For over 15 years, Cardinal Software has made customer service the top priority. By offering only one core application Cardinal Software has the ability to focus all research and development efforts towards enhancing their solution. To ensure customer satisfaction and provide the most essential core functionality, all of Cardinal Software’s developers and key personnel are experienced in the banking and finance industries. For more information, please visit www.cardinal400.com.
CoreTrac, Inc. is a privately held corporation headquartered in Austin,
Texas. The company is dedicated exclusively to providing its simple & affordable
CRM/SFA solution, ResourceOne (R1), to community financial institutions. R1
delivers the power to manage opportunities through:
• Lead and referral tracking;
• Loan and deposit pipeline management;
• Sales force automation;
• Contact management;
• Customer relationship management (CRM);
• Incentive tracking;
• Reporting; and more.