


ANOTHER
TEXAS COMMUNITY BANK CHOOSES CORETRAC
ResourceOne solution helps locally owned bank provide service beyond
expectations
AUSTIN, TEXAS—June 4, 2008—CoreTrac, Inc. continues to raise the bar in providing CRM/Sales Force Automation software to community financial institutions that want to enhance their sales culture. CoreTrac, Inc., provider of ResourceOne, announced today the addition of Community Bank and Trust in Waco, Texas ($378M Assets) to their expanding customer base.
Community Bank and Trust is a customer-oriented, convenient bank with a concentration on the needs of small businesses and consumers. Waco’s oldest, locally owned independent bank with a motto of “serving beyond expectations” plans to integrate CoreTrac’s ResourceOne with their Metavante Bankway core system and other third party data platforms.
Darrin Banik, Vice President of Operations at Community Bank and Trust, said, “After looking at numerous CRM/Sales Force Automation software solutions, we felt that CoreTrac’s ResourceOne was the best fit. Not only does it provide greater pipeline visibility and custom marketing campaigns, but an easy 360 degree view of the customer relationship with the bank as well.”
“We are pleased to have added a quality financial institution like Community Bank and Trust to our customer base. Community banks do not enter into a CRM decision lightly due to the broad effects it can have on the way they do business and serve their customers. CoreTrac’s ResourceOne will provide a robust CRM/Sales Force Automation solution that is cost-effective for Community Bank and Trust and will be a user-friendly way to track and report referral activities, as well as enhance customer service at all levels of the bank,” said Alan Buhler, Vice President of Sales & Marketing at CoreTrac.