Archive for tag: digital coupon programs

Coupons and Offers Are Driving Mobile Commerce Behavior

April 18, 2014

By Jonathan Camhi The behavior of mobile consumers is being shaped by digital coupon programs, but many consumers aren’t aware of their banks’ coupon offerings. Consumers are shopping more with their mobile devices, and digital and mobile coupons are driving that trend, according to new research released by AlixPartners. Nearly three quarters (74%) of consumers […]

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